Among the SEO Community, webmasters and automated Google tracking tools, there are definitive signs of a Google algorithm ranking update
Starting yesterday morning, an unconfirmed SEO ranking update has been observed targeting the link quality aspect of the Google Search Algorithm.
Industry experts have been calling it the Fred update, which we have decided to adopt as well. It originated from Google’s Gary Illyes, who previously joked that all future updates be called Fred. This time, the name is sitcking.
There has been an especially large amount of chatter within the “black hat” realm of the SEO community, which suggests this algorithm focuses on link quality. There was a previous algorithm update targeting link spam in early February, which was also not ever confirmed by Google.
On February 7, there was also a suspected Google update targeting link quality, but it was never confirmed. As is expected, Google will probably not confirm any changes to its algorithm these days, but we can still report on large shifts in ranking data to convey the results of any suspected update.
We can also see significant fluctuations and volatility in the results of many automated tracking tools, suggesting an update. These data sets, coupled with the unusual uptick in industry chatter about declining or increasing ranking figures, make it highly likely there was a Google update.
We are still awaiting any sort of comment from Google, but all we have for the moment is standard Google jargon from Gary Illyes and Jogn Mueller on how Google is always updating its algorithm.
When and if we get word from Google, we promise to share it with you. But in the meantime, you can read more about the ranking speculation and chatter over here.
Starting yesterday morning, an unconfirmed SEO ranking update has been observed targeting the link quality aspect of the Google Search Algorithm.
Industry experts have been calling it the Fred update, which we have decided to adopt as well. It originated from Google’s Gary Illyes, who previously joked that all future updates be called Fred. This time, the name is sitcking.
There has been an especially large amount of chatter within the “black hat” realm of the SEO community, which suggests this algorithm focuses on link quality. There was a previous algorithm update targeting link spam in early February, which was also not ever confirmed by Google.
On February 7, there was also a suspected Google update targeting link quality, but it was never confirmed. As is expected, Google will probably not confirm any changes to its algorithm these days, but we can still report on large shifts in ranking data to convey the results of any suspected update.
We can also see significant fluctuations and volatility in the results of many automated tracking tools, suggesting an update. These data sets, coupled with the unusual uptick in industry chatter about declining or increasing ranking figures, make it highly likely there was a Google update.
We are still awaiting any sort of comment from Google, but all we have for the moment is standard Google jargon from Gary Illyes and Jogn Mueller on how Google is always updating its algorithm.
When and if we get word from Google, we promise to share it with you. But in the meantime, you can read more about the ranking speculation and chatter over here.